Sep 27
2008Information on Pros and Cons plus Click Fraud with Google Adsense
Filed Under (Adsense) by Gibson Maseko on 27-09-2008
Tagged Under : Adsense
You have that site on-line for quite a while, its generating a good number of hits every day and you’re thinking whether or not to use AdSense advertising on it to make it generate some form of income.
AdSense can also very well integrated with your website, it’s easily customizable in terms of colors, size and position which means you can experiment with it in any way you like to maximize your income.
But as stated, above, there are some negative aspects to advertising with AdSense and here’s a small list of such cons.
The earning AdSense brings you are by no means constant. In fact, they’re not even close to that. Anything you do to your site could end up being a big mistake costing you a great deal of money. It’s that kind of pressure that has a negative impact on you.
You should try and make your site rank high in search engines. If you fail to do that you won’t have any visitors, and that of course means you won’t have any AdSense revenue. In a way this is nothing new, as any form of generating revenue on the Internet with advertising has such a drawback.
You need to have optimized niche website templates for best results. You may find the best adsense templates and blog templates online or you can learn to design them.
Click fraud
If you’re using AdWords or AdSense you must have heard about an emerging practice in the underworld of computing called “click fraud”. But what exactly is click fraud and how is it accomplished?
Some webmasters hire a lot of people in a poor country to click the links on your site. This means these people will actually sit all day and just click links so you can earn a fortune. They come from very poor countries like India, and they’re prepared to do so for just $0.50 an hour.
Of course, there’s a problem with this mechanism. Once Google receives a large number of clicks from a single address, the address and the site that had the AdSense banner will be banned, and the illicit behavior might even get the fraudster sued.
In fact there’s so much that if search engine companies don’t increase their security with such programs as AdSense, such criminal behavior could become more become even more damaging.
But to get the best out of adsense is to optimize your site for good search engine rankings. Build as many optimized pages as you can, then traffic and click will come once the pages start to rank high.
